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We live in a world where we need to move quickly and iterate on our ideas as flexibly as possible. Building mockups strikes the ideal balance between true-life representation of the end product and ease of modification.

Mockups are useful both for the creative phase of the project – for instance when you’re trying to figure out your user flows or the proper visual hierarchy – and the production phase when they will represent the target product. Making mockups a part of your creative and development process allows you to quickly and easily ideate.

We live in a world where we need to move quickly and iterate on our ideas as flexibly as possible. Building mockups strikes the ideal balance between true-life representation of the end product and ease of modification.

Mockups are useful both for the creative phase of the project – for instance when you’re trying to figure out your user flows or the proper visual hierarchy – and the production phase when they will represent the target product. Making mockups a part of your creative and development process allows you to quickly and easily ideate.